Sweetlaces
La marque de lacets de couleurs stylés pour sneakers

2 NEW FLUFF

See the new arrivals

"It really changes your pair!"

It's the return we have the most.

Changing the laces is often all it takes to transform a pair you know by heart.
Whether it's to give style back to an old pair or to enhance a last outing, our Sweetlaces are the sweet touch that makes the difference.
Silni transforms the sneaker fashion into a simple, accessible, and iconic detail.

2020

It all starts with 6 custom AJ1s

It all started in 2020. At the time, Silni , a renowned painter and customizer, designed his own laces to enhance a series of Jordan 1s personalized in the colors of NBA teams .

By dipping and painting each lace himself to achieve vibrant gradients, he laid the foundation for Sweetlaces : a simple yet powerful vision — transforming a pair of sneakers with a colorful and unique detail .

January 2020

Sweetlaces Project Design

A few weeks later, the idea took shape and became a real project. Silni worked night and day on the first prototypes of gradient laces , experimenting with different dyeing techniques and testing the results on several lengths.

The goal is clear: to create a range of quality laces, inspired by his artistic universe, to give everyone a new way to personalize their sneakers easily and with style.

October 2022

Official launch of the brand

After two years of development, technical research and packaging design inspired by 90s candy, Sweetlaces officially launches in October 2022 .

The brand quickly attracted a community of sneaker enthusiasts, always looking for the little detail that makes the difference and defines their identity.

April 2024

Birth of the Fluff and the Classic range

In April 2024, Sweetlaces is expanding its catalog with two major new products: Fluff , plush laces in ultra-soft pastel colors , and the Classic range , plain laces in essential tones.

This double release responds to strong demand from our partner retailers and confirms the brand's desire to address both fans of bold colors and followers of elegant minimalism.

July 2024

Exclusive collaboration with Flower Instincts

Summer 2024 marks a new creative milestone: Sweetlaces is partnering with Flower Instincts to launch the Sour Flower capsule. A limited edition inspired by the fresh, floral world of Flower Instincts, combining tangy laces with exclusive floral packaging.

This collaboration celebrates the shared energy of two brands driven by a passion for custom culture , fashion and careful detail.

WHY CHOOSE SWEETLACES?

The answer is obvious: we give birth to original laces and we are specialists in customization.

Each lace we create is designed to enhance your sneakers, transform their look, and reveal your unique style. You are not just choosing an accessory; you are making a bold and confident fashion statement. At Sweet Laces, your online store for original laces to enhance every pair of sneakers! Discover our wide selection, including laces for Nike, laces for Jordan, and laces for Dunk. Each lace is designed to bring style and durability, and fits perfectly with your favorite shoe models. At Sweet Laces, we believe that details make all the difference: explore our collections and find the laces perfect for expressing your unique style!

Before/After

One detail that changes everything: switch to the Sweetlaces version.

Before

After

Drag

Customer Reviews

Clara

Classic - Yellow Neon

The laces are so stylish! I got the neon ones for my Air Force, and everyone is asking me where I found them 🔥

paire de lacets de couleur en dégradé Paradise bleu de la marque Sweetlaces

Julian

Originals - Paradise

Top quality, fast service, nothing to complain about. My sneakers have definitely gained some personality with these laces.

paire de lacets de couleur en dégradé Love Potion rose de la marque Sweetlaces

Lyna

Originals - Love Potion

I loved the packaging! And the tie-dye laces are even more beautiful in real life 😍 I recommend it 1000 times.

Hugo

Medellin Pack

I was looking for something to customize my sneakers, and I came across Sweetlaces. Big surprise, I immediately ordered 3 pairs. So happy.

Sofia

Fluff - Doudou

Fast delivery, great deal, the laces are original and hold up really well. I'll be ordering some as gifts!

paire de lacets de couleur en dégradé Jaguar vert de la marque Sweetlaces

Dorian

Originals - Jaguar

Great customer service! I made a mistake in my order, they fixed it super fast. And the laces are awesome.

01

Machine washable

Our Sweetlaces are washable in the machine on a delicate program. Their high quality allows for perfect color retention, even after several washes. And the best part is that it does not fade!
02

Does not tear

Our Sweetlaces are the result of several months of research and 7 prototypes of different laces. Their quality is comparable to the laces you will find on pairs of sneakers from luxury brands. They are thin, durable, and colorful.
03

Authenticity

In order to guarantee their authenticity, each Sweetlaces is signed by a Ring Signature: a double ring in the colors of the brand's logo, present on one of the plastic tips.
01

Machine washable

Our Sweetlaces are washable in the machine on a delicate program. Their high quality allows for perfect color retention, even after several washes. And the best part is that it does not fade!
02

Does not tear

Our Sweetlaces are the result of several months of research and 7 prototypes of different laces. Their quality is comparable to the laces you will find on pairs of sneakers from luxury brands. They are thin, durable, and colorful.
03

Authenticity

In order to guarantee their authenticity, each Sweetlaces is signed by a Ring Signature: a double ring in the colors of the brand's logo, present on one of the plastic tips.
SWEET TREATS FOR SWEET KICKS

FAQ

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Our customer service is available Monday to Friday from 8 a.m. to 8:30 p.m.Average response time: 24 hours.